Comments on: DAMN if you don't DAARE…

By: Javier Rincon

Javier Rincon — Sun, 14 Sep 2008 08:33:29 +0000

I totally agree. I believe that it is easy to forget the most important part of the process when you are dazzled with all the cool yet actually powerless features in your brand/space.

Javier Rincon

By: Ashwin

Ashwin — Tue, 09 Sep 2008 04:56:37 +0000

Great! Thanks

By: Rajesh Setty

Rajesh Setty — Mon, 08 Sep 2008 13:13:20 +0000

Thank you for your comments Ashwin.

I agree that in the example you mentioned, a blog can be used to build your accomplishment. For example, you could write a novel on your blog and if you do it REALLY well, you might start getting a following “amplifying” your writing skills.

However, what I see daily is not that kind of use

I see people jumping into the bandwagon of “amplifying” without substance. Hence the DAMN if you don’t DAARE

Have a great week ahead.

Best,
Raj

By: Ashwin

Ashwin — Mon, 08 Sep 2008 10:37:36 +0000

Hi Rajesh,

This is a nice post. But my thoughts on this is a little different w.r.t. Accomplish and Amplify.

My bet – the order of both these, can sometimes be interchanged. Also, I don’t just see the social networking tools as “Amplifiers”. I also see them as platforms for developing the personal brand.

For example, a person may have his goals in writing and he/she can use the blogging platform for enhancing & showcasing their skills. In this case, only if the person “Amplifies”, he can “Accomplish”.

But in all other senses, your post was awesome!!

Thanks,
Ashwin

By: Rajesh Setty

Rajesh Setty — Fri, 05 Sep 2008 13:18:34 +0000

Hi Vinay,

Thank you for your comments.

Anything that produces results ONLY in the long-term is hard for people to grasp. Personal Branding, Public Speaking, Building Relationships are some examples.

So one approach is to make someone take a VERY small step towards personal branding and make them see the benefit by themselves. Once people see the benefit, they would be more open to taking bigger steps.

Have a great evening there.

Best,
Raj

By: Vinay Dabholkar

Vinay Dabholkar — Fri, 05 Sep 2008 02:47:43 +0000

Rajesh,

I am a consultant/trainer specializing in technical leadership development. I found your PBTP eBook quite useful and recommend strongly to any technology professional trying to grow as a specialist. I use a 3I model for technical leadership where the second I is “Influence without authority” which is same as personal brand. I really liked the “Winning the boxing game” article from PBPT.

Having said that I still struggle to communicate the importance of personal brand to technology folks. In fact one comment I got from one participant in the last workshop was that “personal branding” is “necessary evil”. They felt that their actions and work should speak for themselves. Wonder if you have any techniques for communicating the importance of personal branding?

Thanks,
Vinay
cataligninnovation.blogspot.com