Comments on: The Extra-mile Exercise: Selling scented candles http://www.rajeshsetty.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/ Entrepreneur. Author. Speaker & Alchemist Thu, 02 Feb 2012 03:43:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: pang http://www.rajeshsetty.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/comment-page-1/#comment-1360 pang Tue, 09 Dec 2008 03:22:30 +0000 http://blog.lifebeyondcode.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/#comment-1360 We are constantly endeavoring to improve our natural products and processes. In fact our new manufacturing plant will be 100% solar powered in Thailand. It will be 100% self-sustainable and will give us the ability continually improve and grow. Check out our progress at our self-sufficient facility page. We are constantly endeavoring to improve our natural products and processes. In fact our new manufacturing plant will be 100% solar powered in Thailand. It will be 100% self-sustainable and will give us the ability continually improve and grow. Check out our progress at our self-sufficient facility page.

]]> By: Don Stevens http://www.rajeshsetty.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/comment-page-1/#comment-1359 Don Stevens Fri, 08 Feb 2008 07:02:59 +0000 http://blog.lifebeyondcode.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/#comment-1359 If you have the right product, you can sell like crazy. However, I have found that while we make all our <a href="http://www.escentedcandle.com" rel="nofollow">scented soy candles</a> and all our soaps the marketing is harder and more laborious. Just like creating the label is tougher than making the product. We've just started an ebay store with one person who already has it. We are just focused on making product and marketing our website. I heard you also mention about candle holders, these do not sell well at all for me. If you have the right product, you can sell like crazy. However, I have found that while we make all our scented soy candles and all our soaps the marketing is harder and more laborious. Just like creating the label is tougher than making the product.

We’ve just started an ebay store with one person who already has it. We are just focused on making product and marketing our website.

I heard you also mention about candle holders, these do not sell well at all for me.

]]> By: Sriram http://www.rajeshsetty.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/comment-page-1/#comment-1358 Sriram Mon, 12 Nov 2007 23:24:49 +0000 http://blog.lifebeyondcode.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/#comment-1358 I have a small suggestion where Lisa can try to market her products. It is called www.uncommongoods.com. This website was eye catching when I saw that the stuff available in this website are mostly unique. I am sure, Lisa would have some special designs and special fragrance that would be a good opportunity for her business, can be advertised in this website. She can come up with seasonal candles for special occasions and update them on this website too. I would say, this is a right time to start off as it is the time for gifts. I hope I added value in the way i could. lol cheers, Sriram I have a small suggestion where Lisa can try to market her products. It is called http://www.uncommongoods.com. This website was eye catching when I saw that the stuff available in this website are mostly unique. I am sure, Lisa would have some special designs and special fragrance that would be a good opportunity for her business, can be advertised in this website. She can come up with seasonal candles for special occasions and update them on this website too. I would say, this is a right time to start off as it is the time for gifts. I hope I added value in the way i could. lol

cheers,
Sriram

]]> By: priya http://www.rajeshsetty.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/comment-page-1/#comment-1357 priya Fri, 26 Oct 2007 10:59:35 +0000 http://blog.lifebeyondcode.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/#comment-1357 good one good one

]]> By: Balaji Sowmyanarayan http://www.rajeshsetty.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/comment-page-1/#comment-1356 Balaji Sowmyanarayan Sun, 21 Oct 2007 16:10:16 +0000 http://blog.lifebeyondcode.com/2007/10/14/the-extra-mile-exercise-selling-scented-candles/#comment-1356 The biggest service I can render to her is not extending the Scope of her biz in the name of going the extra mile. What Lisa needs is differentiator. It need not be physical or actual. An authentic story around the offering will be a good place to start. Surely, she has chosen scented candles over million other things, that is a good place to start on the story idea. Make the story authentic and compelling. Make the transactions frictionless as possible( within her scope), give follow up course on techniques(online and offline) as she progresses in nuggets. Then she will start sharing (working!)success tips with me. That is ROI for the extra mile. -Balaji S. Twitter: http://twitter.com/labsji The biggest service I can render to her is not extending the Scope of her biz in the name of going the extra mile.
What Lisa needs is differentiator. It need not be physical or actual. An authentic story around the offering will be a good place to start. Surely, she has chosen scented candles over million other things, that is a good place to start on the story idea. Make the story authentic and compelling. Make the transactions frictionless as possible( within her scope), give follow up course on techniques(online and offline) as she progresses in nuggets. Then she will start sharing (working!)success tips with me. That is ROI for the extra mile.

-Balaji S.
Twitter: http://twitter.com/labsji

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